Launching a new product is rarely glamorous. For us at Gopher Caddy, growth didn’t start with ads, algorithms or overnight success. It started with patience, belief, and a whole lot of refreshing our inbox waiting for that first “You’ve got a new order” email.
This is the story of how we grew Gopher Caddy — from the early days of a simple website and no ads, to building a strong, engaged community of golfers who genuinely care about course care and better experiences each round.
The Early Days: Just a Website and a Lot of Hope
In the beginning, Gopher Caddy lived quietly on the internet.
No paid ads. No influencer campaigns. No big launch strategy.
Just a website, a clear problem to solve, and a belief that golfers — especially those who walk the course — deserved a better way to carry and pour sand. We knew the product worked. We knew it made fixing divots easier. What we didn’t know was how long it would take for others to find us.
Those early days were slow. Every single order felt monumental. We celebrated the first sale, the tenth sale, and every small milestone in between. Growth wasn’t measured in revenue charts — it was measured in confidence.
Each order told us:
- Someone found us
- Someone trusted us
- Someone was willing to give Gopher Caddy a go
That mattered more than anything, especially to Craig.
Learning to Be Patient (and Persistent)
Growing a niche golf product taught us patience fast.
Without ads, growth relied on:
- Organic search
- Word of mouth
- Golfers talking to golfers
- Curiosity on the course
We learned that good ideas don’t always travel fast — but they travel far. When someone bought a Gopher Caddy and clipped it to their bag, it naturally sparked conversations:
“What’s that?”
That question became one of our strongest growth drivers
From Customers to Community
Something unexpected happened as orders slowly increased.
People didn’t just buy Gopher Caddy — they rooted for it.
Golfers shared photos, tagged us on social media, sent messages about their rounds, and told us why course care mattered to them. Many weren’t just customers — they became advocates.
This is when growth started to feel different.
We weren’t just watching numbers go up. We were:
- Hearing real stories from the course
- Getting feedback that shaped improvements
- Feeling supported by a like-minded golf community
That backing changed everything.
Being Found by the Right People
Today, many people discover Gopher Caddy through:
- Yes ads;
- Searching for better golf accessories
- Wanting a sand bottle or better option than the bucket
- Looking for ways to improve course care
What’s changed isn’t just visibility — it’s intent.
The golfers who find us now are keen. They understand the problem. They want a better solution. And they’re excited to be part of something that feels thoughtful, practical and community-driven.
That kind of growth is powerful — because it’s built on shared values, not just clicks.
What Growth Means to Us Now
Growth used to mean waiting for a sale.
Now, it means:
- Seeing Gopher Caddies on bags across different courses
- Hearing that juniors, weekend golfers and serious walkers are all using it
- Watching the community care as much about the product as we do
We’re still growing. Still learning. Still improving.
But we’re doing it with confidence, backed by a community that believes in innovation, supports small business, and genuinely wants to leave the course better than they found it.
Thank You for Being Part of the Journey
If you’ve supported Gopher Caddy — whether you were one of the early orders, found us recently, shared us with a mate, or simply stopped to ask “What’s that?” on the course — thank you.
This growth story belongs to all of us.
And we’re only just getting started.
Looking for a better way to carry sand, fix divots, and care for the course? Discover why more golfers are choosing Gopher Caddy.